07 Jan 2019 – The Year of Video!
Video Touches Every Aspect of Your Business!
If you’re not using video to communicate across a wide range of business areas, you might as well be watching a blank television screen or computer monitor.
As a primary communication tool, video touches every aspect of your business, from sales and promotion, branding, employee recruiting and on-boarding and website search engine optimization advantages.
The numbers bear it out. 8 out of 10 businesses are using video content marketing, 85% say it’s an important strategy, and even more feel it’s a good ROI (Wyzowl 2018).
The average Joe watches over an hour and a half of online video a day-and the totals are increasing! Your business needs to be in front of those viewers.
Look-Listen-Learn with an Explainer Video
Promoting your products and services with an Explainer Video is a great way to connect with your customers. Pictures don’t lie(except when they’re PhotoShop’d)-and video serves to explain and demonstrate.
97% of marketers say video increases understanding of products and services.
76% say it increased sales.
95% of people watch videos to learn more about a product or service and 81% are convinced to buy after watching the video’s detail.
A good Brand Video not only informs viewers, it’s a message that has legs.
83% of viewers share brand videos they’ve enjoyed with their friends.
Video wins over text copy as 7 out of 10 viewers opt for video.
Let Shamrock Help You Meet the Trends in 2019
It might be Brand Video that tells the story of your company that builds trust and leads to sales and conversions.
Or maybe it’s an Explainer Video that demonstrates a product, service or software to a customer who would rather watch a video than read about it.
What about a Recruiting or On-Boarding Video that attracts new employees in a time when potential workers are hard to fine.
And don’t forget Safety and Training Videos – SAFETY FIRST!
Shamrock assists New Jersey’s top companies in all of these areas, producing videos for corporate communications, cable television commercials, digital pre-roll ads, Facebook, LinkedIn and website distribution.
Google loves video when it ranks websites, and Shamrock’s expertise includes the best formatting and encoding for a variety of web and social platforms.
If you’re looking to reach your audience, 90% of consumers watch video on their smart phones and mobile devices.
Let us assist you in making your 2019 marketing campaigns a success!